We created a piece with Nike to follow the journey of 2 Los Angeles ballers as they discover Nike’s revolutionary footwear that syncs performance stats from their feet to their iPhone. We led a massive team of cinematographers and a slew of go-pros to make this huge event come to life. Our slow-mo capture of “Jus Fly’s” dunk reached over 1 million views in 2 days.
Directors: Ricky Staub & Anders Lindwall
Agency/Production Co.: Conscious Minds